BrandPay is a product of Maverick Maven Muse (Pty) Ltd, built to help brands turn everyday transactions into lasting loyalty. We design and deliver martech solutions that make it easier for South African brands to reward, retain, and grow their customer base, combining smart technology with a deep understanding of what actually drives brand loyalty in the market today.
See How It Works
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Brand Pay is the smart digital marketing software to bring your business the most return on investment for every Rand spent in paid ads across all platforms - helping every campaign convert into a sale faster, simpler and smarter.

THE ALL-IN-ONE PLATFORM FOR DIGITAL SALES MARKETING

How BrandPay HELPS BRANDS

Stop Losing Sales at the Last Click

Why send customers to just one store when they could bounce? BrandPay connects every retailer in a single link—so shoppers buy where they prefer, and you boost conversions.
Our Clients:
BrandPay powers the Extreme Non‑Stop Challenge, a re‑engagement campaign for Heineken Extreme's national cohort - turning branded events into ongoing brand loyalty through qualified capture and structured WhatsApp engagement.

Our solutions

Smart Tools for Smart Brands

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Multi-site Retail Solution

One link to connect every sales-driven ad to every online retail you sell your product at - from Takealot, Checkers, 60/60, Woolworths, PickNPay, Makro, Dischem, Independent and Brand-owned eCommerce sites and other online stores.

Flexible and Powerful All-in-One Centralised Analytics

One link to gain actionable insights to optimize your digital sales efforts, monitor key metrics and make informed updates on the fly to keep your return on investment high through a powerful reporting and analytics solution designed for central consolidation and control.
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Keep your Potential Buyers Engaged with WishTag

One button to integrate to your digital ads to empower your customers to add and save your product onto WishTag, BrandPay’s wishlist feature for future purchases. This not only enhances your digital ad experience but also provides you with valuable first-party data.

Build A Customer Database From Your Ads

One link to build your customer database, make use of the first party data collected from the WishTag leads for hyper-targeted remarketing and lower costs.
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Analyze your digital marketing efforts

One link to track your digital marketing performance/efforts overtime, monitor revenue and to learn which ads, which sales channel, which platforms are converting your audience through a powerful reporting and analytics solution designed to optimize your digital sales strategies.

Driving Results with BrandPay: Rugani’s Success Story

Our solutions

Flexible Solutions for Every Marketing Goal

Campaign

Maximize urgency for launches, seasonal, or drops.

Fixed Term

Test media buys & influencers with measurable results.

Annual

For brands scaling ecommerce year-round.

Limited

SME-friendly with pay-by-report flexibility.

Driving Results with BrandPay: FourOneWine's Success Story

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How it works

Sign up & Create...
your Brand Pay URL.
Connect...
your Brand Pay URL to your paid ad campaigns.
Integrate...
with the digital platforms and tools you already use seamlessly.
Customize...
your Brand Pay to match your brand.
Manage...
and update your multi-retail link, product images and call-to-actions with our quick, easy editor.

Ease of Use

Create links in minutes
Add to any campaign
Feature top stores
Track real-time performance
Optimize for higher ROI

Case study

Rugani Juice

0%
CTR in 4 Weeks
By linking to 7 retailers via BrandPay, Rugani saw mobile-dominated sales—and optimized media buys with real-time insights.

Smarter links = smarter decisions
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Quick question

Are you a:

Entrepreneur/SME/
Start-up

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Marketing/Digital Agency

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Enterprise/Commercial

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Works Everywhere You Advertise

Facebook • Instagram • TikTok • Google • YouTube • Email • QR Codes • More
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Seamless. Simple. Efficient.
Boost Conversions Now

Why BrandPay Works Harder

Brand Pay connects Brands, Consumers and Retailers in the moments that matter, when purchase intent is at its highest by creating ideal shopper experiences.
Let Shoppers Choose – One link, all retailers.
Track What Converts – See top stores, channels, and devices.
Turn Browsers into Buyers – Wishlists + follow-ups drive sales.
Own Your Audience – Capture first-party data from every click.
Book a demo

Testimonials

What our customers are saying

Loved the Insights!

For us it was about gaining some insight into where our customers want to buy our product.

Rugani
Founder
Nice work! Keep it up

Brandpay simplifies the process for my business to share multiple checkout points of my product in one inclusive link, saving us money.

Four One Wine
Founder
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Contact us

Ready to take your click-through communications to the next level? Get in touch with us today to learn more about how Brand Pay can benefit your business.

schedule a demo

Convert every digital marketing campaign into a sale faster, simpler and smarter.
See how Brand Pay can enhance your digital sales strategy and take your sales generation to new heights. It's your chance to explore the features of our version one platform firsthand and discover how we can support your digital advertising needs.